Crafting an Effective Elevator Pitch-10 Tips (Business Week)

Crafting an Effective "Elevator Pitch" - 10 Tipsfrom Business Week - From their slide show.

1. Know what you're trying to achieve
2. Know your target
3. It's not about you
4. Keep it real
5. Be specific
6. Preparation is key
7. Solve a problem
8. Let your passion show
9. Practice
10.  Keep it short